The Cashmere Blog

The Complete Cashmere Care Handbook

How you wash cashmere wool determines whether a jumper lasts twenty years or doesn't survive its second season. Cashmere is one of the finest natural fibres in the world — and one of the most misun...

The Cashmere Choice Wins Feefo Platinum Customer Service Award

  We are thrilled to share that The Cashmere Choice has been honoured with the prestigious Feefo Platinum Customer Service Award! This recognition is a testament to our dedication to delivering exc...

The Wellness Benefits of Wool

When it comes to keeping warm in the colder months, wool goes beyond being a wardrobe staple. As the temperatures drop, your body works harder to maintain warmth and comfort, and the materials you ...

The Fascinating History of Cashmere: From Ancient Traditions to Modern Luxury

Soft, luxurious and timeless, cashmere has been a cherished wardrobe piece for many centuries. But have you ever wondered where this prized material comes from or how it evolved into the symbol of ...

Stains and Spills? Here’s How to Save Your Cashmere in 5 Easy Steps

Cashmere is a wardrobe luxury that can help you feel instantly cosy and sophisticated. Its softness and warmth are unmatched, and it can become an essential in the winter.  That’s why unexpected sp...

Must-Haves for Cashmere Care: Protect Your Investment with These Essentials

Cashmere is more than just a wardrobe staple—it’s a luxury worth protecting. Its soft, natural fibres make it incredibly warm and comfortable, but they’re also delicate and require thoughtful care....

The Secret to Long-Lasting Knitwear: 10 Tips to Extend the Life of Your Favourite Pieces

Investing in high-quality knitwear is about more than just staying warm—it's about timeless style and comfort that you can enjoy for years. Whether it's a soft cashmere sweater or a cosy lambswool...

Wardrobe Declutter: From Chaos to Calm in a Weekend

Are you tired of rummaging through a cluttered wardrobe every morning, struggling to find the right outfit? Do you dream of a neatly organised closet where everything has its place? You're not alo...

How to Wash a Cashmere Jumper

Luxurious, soft, and incredibly warm, cashmere jumpers are frequently wardrobe favourites, especially when it's cold outside. However, the delicate nature of cashmere fibres need specific care to m...

The Life Cycle of the Clothes Moth and How to Deal with Them

Have you ever opened your closet door to find your favourite sweater or dress riddled with tiny holes? If so, you may have encountered a silent invader known as clothes moths.  Clothes moths may be...